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PLANNING E-COMMERCE INITIATIVES

The difference between success and failure for any company considering e-commerce is their ability to plan, design and implement great strategies.

The first step is to identify your objectives. Then you should link these objectives to your business strategies. The next step is to measure the benefits of e-commerce and decide how best to implpemen them. Next you should review all the cost invloved. Projected costs can be difficult to estimate and control. You also need to determine the actual cost to build and maintain the Website. This should be followed by camparing benefits to cost and determining your return on investment.
Planning
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STRATEGIES FOR DEVELOPING E-COMMERCE WEBSITES

Originally companies established their presence on the Web with simple, static sites that did not get updated frequently. Soon, as the Web began to develop, dynamic sites began to pop up including transaction processing and automated catalogs. It is pretty difficult for companies to keep up sometimes. It is important to determine exactly how each company should develop their sites and implement them in the best way.

It is important to realize what parts of the e-commerce site should be kept internal and which should be outsourced. It is important to keep part of this process internal so as to keep a finger on the project. One major part that is typically outsourced is the transaction processing. Partly for the ease of it and partly for the security and liability side of it.

The next big issue is selecting your hosting site. you need to be sure to choose a reliable host that can handle your business' needs. It needs to be reliable, functional, secure and affordable. This can be a very important choice and should be considered as a growing venture. You want your company to grow and your server will need to grow with you.
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MANAGING E-COMMERCE IMPLEMENTATIONS

Using formal managment techniques is the best way to manage any e-commerce implementation. Project management is a collection of formal techniques for planning and controlling the activities undertaken to achieve a specific goal. It includes criteria for cost, schedule and performance. Many larger organizations have an IT team to manage the project portfolio and the staff needed to maintain a working e-commerce site. The final planning step is to always review the plan and change it to suit your company's changing needs.
©2010 Petree Web Design site map Material by: Electronic Commerce, 7th ed.